Smokey Bear will make an visual appearance yet again in the 2020 Macy’s Thanksgiving Working day parade. The star of the longest-managing general public provider advertising marketing campaign in U.S. history will remind people tuning-in about his important concept: Only You Can Stop Wildfires.
Smokey’s information is no significantly less essential nowadays than it was in 1944 when his wildfire avoidance marketing campaign started in earnest. In point, Smokey obtained so much mail that at a person place, the U.S. Postal Company gave him a particular zip code. Smokey nevertheless receives mail each 12 months, generally basically tackled to Smokey Bear 20252.
Additionally, his website, smokeybear.com, has details about his heritage, and educational elements for academics and young ones.
Smokey’s initial visual appeal as a balloon was in 1966, when he promoted a Smokey cartoon distinctive airing Thanksgiving evening. The up-to-date 16-foot extensive, 25-foot large and 51-foot tall Smokey Bear balloon debuted in the 2019 parade for his 75th birthday and will seem once more.